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Our annual survey of the firms Corporate America calls on for IP help.
Introduction by Catherine Wigginton
Each year, we ask in-house counsel at the Fortune 250 to name their go-to firms, specifically their primary IP litigation and patent firms. And each year, we see the same Am Law 100 firms at the top of the list. This year Baker Botts topped the chart with ten mentions, closely followed by Howrey with eight mentions, and Jones Day and Woodcock Washburn, which both had seven [see list at right]. In 2005 Jones Day and Kirkland & Ellis led the pack with ten mentions; and Baker Botts tied with Alston & Bird with eight.
The consistency of the top firms is telling and, we think, reliable. The actual rankings, however, are a bit more arbitrary, as there is an unquestioned survey effect. Not only do corporations make changes to their hiring rosters, sometimes companies don't respond to our annual query. Baker Botts landed at the top this year because it has big clients, and because those big clients chose to answer the survey. For instance, firm client Marsh & McLennan responded to our survey for the first time in four years. At the same time, Verizon Communications Inc. and Countrywide Financial Corporation added Baker Botts to their lists. (None of these companies responded to requests for comment for this article.) The firm also lost a mention: CenterPoint Energy started using Bracewell & Giuliani for patent work, although it still names Baker Botts as its IP litigation firm. Bracewell isn't a new hire for CenterPoint, either. Albert Kimball, a partner in the firm's Houston office, has been doing the company's patent work since CenterPoint split off from Houston Industries eight years ago.
Our survey this year, to which 91 companies responded, highlights another continuing trend: While the Fortune 250 hires big firms to handle IP litigation, many still work with boutiques--firms with under 50 lawyers--particularly for patent work. More than one-third of the 121 firms named in the patent counsel column have between two and 50 attorneys. For litigation, boutiques make up about a fourth of the list. Only two--Brooks Kushman, with 42 lawyers, and Rader, Fishman & Grauer, with 34 lawyers--were mentioned more than once.
There's a third and disappearing category of IP firms. These are the IP specialists who are too big to be small, but never want to be very big. Their standard-bearer on our chart is Philadephia-headquartered Woodcock Washburn, which, through a mix of litigation and patent work, tied for third in our rankings, with seven mentions. Probably the biggest reason that the small firms survive: They're taking work that The Am Law 100 doesn't want. Howrey, for example, has shed most of its patent prosecution practice, citing conflicts. According to a paper published last month by Foley & Lardner's Harold Wegner, there are only 900 registered patent attorneys out of 25,000 lawyers in the top 20 firms on The Am Law 100.
There are other reasons to hire small. Douglas Taylor, chief patent counsel at Minneapolis-based General Mills, Inc., uses two local boutiques for patent prosecution: Kagan Binder (13 lawyers) and Patterson, Thuente, Skaar & Christensen (26 lawyers). "You get a better bang for your buck with small firms whose primary work is patent Ôprep and pros' than with big firms who do patent Ôprep and pros' plus litigation," says Taylor, adding that he gets more attention from small firms that make their money primarily from prosecution.
Theodore Olds III, name partner at Carlson, Gaskey & Olds, a 13-lawyer firm located 30 minutes north of Detroit that received three mentions this year, says 90 percent of his firm's work is for big companies with in-house patent attorneys. Much of that work originated with United Technologies Corporation, which first became Olds's client in 1995, when he worked at Howard & Howard, another Michigan firm. United had an automotive division at the time and hired Olds's former colleague as an in-house attorney. When the division needed help with patent work, the former coworker turned to Olds. Within two to three years, Olds was handling the bulk of the company's work. When Olds cofounded his current firm six years ago, United came along.
Olds's relationship with United Technologies helped expand his client base, as UT's in-house attorneys left to work for Fortune 250 companies like Masco Corporation and ArvinMeritor, Inc. (which didn't respond to our survey) and other major corporations, including Lucent Technologies, which dropped from 247 to 255 on Fortune's 2006 list.
Woodard, Emhardt, Moriarty, McNett & Henry, a 125-year-old, 40-lawyer firm in Indianapolis, picked up what looked like some new business this year. For the first time, Duke Energy Corporation mentioned that it used Woodard for patent work. But as name partner John McNett explains, Duke Energy isn't exactly a brand-new client. Woodard, Emhardt originally worked with power company Cinergy Corp., which merged into Duke Energy last April. There's no big secret to holding on to a client, McNett says: "You do good, timely work at a good price." The Woodard partner who does much of the Duke Energy work bills $300-$350 an hour, while McNett charges $400-$450.
In a sense, McNett has been working on landing Duke Energy since 1970, when he joined Woodard, Emhardt. As a new attorney, one of his first assignments was handling patent applications for Gato-rade. His client was Stokely-VanCamp, an Indiana-based canned foods company that had acquired the rights to Gatorade from the University of Florida in the late 1960s. Stokely-VanCamp's general counsel was Don Bogart. When Quaker Oats acquired Stokely-VanCamp in the 1980s, Bogart joined energy company Public Service Indiana (PSI) and hired McNett as IP counsel. PSI then merged with Cinergy in 2005.
In this booming market, having Fortune 250 clients doesn't guarantee survival. At the end of September, one of the small firms mentioned in our survey disbanded: Wallenstein & Wagner, a 22-lawyer Chicago firm that had three mentions, closed its doors after 70 years, despite having two major clients, McDonald's Corporation and Deere & Company. Eight Wallenstein lawyers--including five partners--went to McDermott Will & Emery's Chicago office. Five of the Wallenstein refugees decided to stick with an IP firm, joining Banner & Witcoff.
Wallenstein is just the latest in a long line of vanished firms. Still, as the small firms that crowd our survey show, there is a future for the patent boutique. "The true boutiques that have traditionally involved the small practice of a handful up to a few dozen attorneys can do quite well," says Foley's Wegner. "The only real losers are the 100-plus lawyer pure patent players, who wish to style themselves as boutiques, but a generation ago fashioned themselves as the large firms that handled patent litigation." This year, at least, Woodcock Washburn would beg to differ.
Company Top IP Officer(s) IP Litigation Counsel Patent Counsel 3M Gary Griswold, president and chief IP Counsel-3M Innovative Properties Carlson, Caspers; Finnegan, Henderson; Fish & Richardson; Fulbright & Jaworski; Kirkland & Ellis; Vandenburgh & Lindquist Kinney & Lange Abbott Laboratories Robert DeBerardine, divisional vice president-patents and trademarks Jones Day; Munger, Tolles; Patterson, Belknap; Venable; Winston & Strawn Lahive & Cockfield; Meyertons, Hood Aetna Faye Dion, counsel Leydig, Voit Leydig, Voit American Standard Mary Lemere, general counsel-bath and kitchens and Chief IP Counsel Frommer Lawrence; Kramer Levin Frommer Lawrence; Kramer Levin AmerisourceBergen None Duane Morris; Foley & Lardner Duane Morris Aramark James Wells, vice president and associate general counsel None Chadbourne & Parke; Cozen O'Connor; McCarter & English BellSouth Michael Bishop, chief IP counsel Jones Day; Kilpatrick Stockton Cantor Colburn; Merchant & Gould; Myers Bigel Best Buy Kari Wangensten, Sr., corporate counsel Fulbright & Jaworski; Robins, Kaplan Beck & Tysver Bristol-Myers Squibb Louis Wille, vice President and chief patent counsel patent department Bird & Bird; Fitzpatrick, Cella; Kaye Scholer; McDonnell Boehnen None CHS Lisa Zell, senior legal counsel Merchant & Gould None CVS Tina Egan, assistant general counsel Edwards & Angell Edwards & Angell Caterpillar William Heming, deputy general counsel Finnegan, Henderson; Howrey Finnegan, Henderson Cendant Susan Crane, vice president-legal Lerner, David Lerner, David CenterPoint Energy Gretchen Denum, senior counsel Baker Botts Bracewell & Giuliani Chevron W. Keith Turner, chief IP counsel None Burns, Doane Circuit City Stores Brian Dan, assistant general counsel and director-commercial Goodman, Allen; McGuireWoods; Troutman Sanders None Cisco Systems Mallum Yen, director-IP Orrick; Weil, Gotshal Baker Botts; Beyer Weaver; Cesari and McKenna; Hickman Palermo Colgate-Palmolive Ellen Park, vice president and associate general counsel-patents Freshfields; Kirkland & Ellis Connolly Bove; Harness, Dickey Comcast Lee Zieroth, vice president and deputy general counsel Keker & Van Nest Brooks Kushman; Davis Polk Constellation Energy Group Charles Berardesco, associate general counsel, chief compliance officer, and corporate secretary Whiteford, Taylor Whiteford, Taylor Continental Airlines Scott Garber, senior attorney Kilpatrick Stockton; Locke Liddell Locke Liddell Countrywide Financial Jay Laifman, executive vice president, deputy general counsel Baker Botts; Howrey; Orrick; Roylance, Abrams Roylance, Abrams Dana Robert Leonardi, director-IP Howrey; Rader, Fishman Dykema Gossett; Liniak, Berenato; MacMillan, Sobanski; Rader, Fishman Deere Charles Graham, general patent counsel Burns, Doane; Fitch, Even; Wallenstein Wagner Brinks Hofer; Wallenstein Wagner Dell Henry Garrana, vice president-legal, IP Arnold & Porter; Baker Botts; Hamilton & Terrile; Haynes and Boone; Jones Day; Loeb & Loeb; Vinson & Elkins Arnold & Porter; Baker Botts; Hamilton & Terrile; Haynes and Boone; Jones Day; Loeb & Loeb; Vinson & Elkins Delta Air Lines E. Alan Arnold, director and assistant general counsel None King & Spalding Devon Energy Virginia Winn, counsel Vinson & Elkins None DirecTV Group John Crook, vice president Jones Day None Dow Chemical Michael Glenn, assistant general counsel-IP Jenner & Block; Orrick Baker & McKenzie; King & Spalding; Whyte Hirschboeck Duke Energy Rick Beach, associate general counsel Woodard, Emhardt Kennedy Covington E. I. du Pont de Nemours Michael Walker, associate general counsel and chief IP counsel Bartlit Beck; Kaye Scholer; Morgan & Finnegan Potter Anderson; Woodcock Washburn EMC John Gunther, vice president and assistant general counsel Orrick; Wilmer Cutler Richard M. Sharkansky; Wolf, Greenfield Emerson Electric Dale Kubly, assistant general counsel-IP Harness, Dickey; Locke Liddell; McDonnell Boehnen; Ropes & Gray Harness, Dickey; Locke Liddell; Marshall, Gerstein; McDonnell Boehnen; Westman, Champlin Exelon Edward Cullen Jr., vice president, deputy general counsel Ballard Spahr; Kirkland & Ellis Ballard Spahr Express Scripts Marcus Magnuson, senior counsel Bryan Cave Bryan Cave Federated Department Stores Jay Monitz, operating vice president and assistant general counsel Amster, Rothstein Amster, Rothstein FedEx James Ferguson, staff vice president-customer and business transactions Baker & McKenzie None Ford Motor William Coughlin, president and chief executive officer-Ford Global Technologies Ltd. Brooks Kushman; Pattishall, McAuliffe; Ropes & Gray Brooks Kushman; Pattishall, McAuliffe; Ropes & Gray General Mills Greg Kaihoi, chief trademark counsel; Douglas Taylor, chief patent counsel Robins, Kaplan Kagan Binder; Patterson, Thuente Genuine Parts Heather Peck, associate counsel Cook, Alex None Goodyear Tire & Rubber Bruce Hendricks, associate GC-IP law Wood, Herron Brouse McDowell; Wood, Herron HCA Gary Pack, managing corporate counsel Middleton Reutlinger; Waddey & Patterson Waddey & Patterson Halliburton William Shull, vice president and chief counsel-patents Godwin Pappas Conley Rose; Jones Day Honeywell International David Hoiriis, chief patent counsel Alston & Bird; Kirkland & Ellis; Skadden Birch, Stewart; Black, Lowe; Crompton, Seager; Ingrassia Fisher; Ortiz & Lopez; Schwegman, Lundberg; Welch & Katz Huntsman Ron Brown, managing IP attorney Vinson & Elkins None Johnson & Johnson Phillip Johnson, chief patent counsel Covington & Burling; Jenner & Block; Patterson, Belknap; Sidley Austin; Woodcock Washburn Jenner & Block; Nutter McClennen; Woodcock Washburn Kellogg David Herdman, Corporate Counsel Harness, Dickey Dickinson Wright Kroger Martha Sarra, senior counsel and assistant secretary Pillsbury Winthrop Thompson Hine Lehman Brothers Martha Solinger, managing director Milbank, Tweed; Morgan, Lewis; Paul, Weiss Morgan, Lewis Liberty Mutual None Baker & McKenzie Baker & McKenzie Limited Brands Carol Matorin, senior vice president and senior counsel Colucci & Umans Colucci & Umans Lockheed Martin Patrick Hogan, vice president and associate general counsel-IP Duane Morris; McDermott Will None Manpower Melinda Mitchell, senior attorney-IP IpHorgan; Ladas & Parry IpHorgan Marathon Oil None None Law Offices of Jack Ebel Marriott International Elisabeth Escobar, senior counsel Arent Fox; DLA Piper; Holland & Knight DLA Piper Marsh & McLennan Richard Lasko, IP chief Baker Botts; Willkie Farr Willkie Farr Masco Lloyd Doigan, corporate counsel-IP Carlson, Gaskey; Foley & Lardner; Rader, Fishman Carlson, Gaskey; Foley & Lardner; Paul, Hastings McDonald's Sheila Lehr, managing counsel Neal, Gerber Ryndak & Suri; Wallenstein Wagner Merck Paul Matukaitis, vice president and assistant general counsel-IP; Joseph DiPrima, vice president and assistant general counsel-patents Fitzpatrick, Cella; Howrey; Weil, Gotshal Fitzpatrick, Cella; Howrey; Weil, Gotshal Microsoft Horacio Gutierrez, deputy general counsel-IP and licensing Arnold & Porter; Fish & Richardson; Klarquist Sparkman; Sidley Austin; Weil, Gotshal; Woodcock Washburn Amin, Turocy; Lee & Hayes; Merchant & Gould; Woodcock Washburn; Workman Nydegger Morgan Stanley Sylvia Khatcherian, managing director Alston & Bird; Cowan, Liebowitz; Kirkland & Ellis; Leydig, Voit Kirkpatrick & Lockhart New York Life Dennis Gagnon, vice president and associate general counsel Brown Raysman; Fross Zelnick None Nike Bill Berner, assistant general counsel Banner & Witcoff; DLA Piper; McDermott Will Banner & Witcoff Omnicom Group Ronald Crone, senior counsel-advertising and IP Davis & Gilbert None PG&E Frances Chang, senior counsel Hanson, Bridgett None PepsiCo Elizabeth Bilus, trademark counsel; Thomas Schur, trademark counsel; Janet Silverberg, trademark counsel; Baker Botts; Goodwin Procter Sidley Austin Procter & Gamble Steven Miller, general counsel-IP Covington & Burling; Dorsey & Whitney; Howrey; Jones Day; Wilmer Cutler Calfee, Halter; Dinsmore & Shohl; Dorsey & Whitney; Fish & Richardson; Fulbright & Jaworski; Marshall, Gerstein Publix Super Markets None Holland & Knight; Pillsbury Winthrop Pillsbury Winthrop Pulte Homes Marla Zwas, corporate counsel Dobrusin & Thennisch None Raytheon Karl Vick, assistant general counsel-IP and Licensing Baker Botts; Benman Brown; Daly, Crowley Baker Botts; Benman Brown; Daly, Crowley SYSCO Tom Kurz, assistant general counsel Andrews Kurth; Arnall Golden; Locke Liddell Arnall Golden; Belzer PC Safeway Gigi Remington, senior corporate counsel Oblon, Spivak Oblon, Spivak Schering-Plough Henry Hadad, vice president and associate general counsel Howrey; Lowenstein Sandler; Mayer, Brown; Pitney Hardin; Reed Smith; Ropes & Gray; Sidley Austin Kenyon & Kenyon; Morgan & Finnegan; Ropes & Gray Smithfield Foods None Hunton & Williams Reed Smith Solectron None None Planet Patent Staples Robert Molloy, vice president and assistant general counsel Wolf, Greenfield None Sunoco Martha Candiello, general attorney Woodcock Washburn Drinker Biddle TIAA-CREF None Mayer, Brown; Skadden; Sutherland Asbill None TJX Joan Meltzer, manager-IP Alston & Bird None TXU David Poole, senior vice president and general counsel Hunton & Williams Hunton & Williams Toys "R" Us None Bryan Cave Bryan Cave Tyson Foods Christine Daugherty, senior counsel Brinks Hofer; McAfee & Taft; Marshall, Gerstein Blackwell Sanders; Fellers, Snider; Marshall, Gerstein United Parcel Service James Harris, attorney Alston & Bird; King & Spalding Alston & Bird United Technologies Robert Hayter, chief counsel-IP Bartlit Beck; Foley & Lardner; Niro, Scavone Bachman & LaPointe; Carlson, Gaskey; Finnegan, Henderson; Morgan & Finnegan; Ohlandt, Greeley; Wall Marjama Valero Energy Martin Loeber, vice president-litigation Fulbright & Jaworski None Verizon Communications Leonard Suchyta, vice president and associate general counsel-IP Baker Botts; Howrey; Kellogg, Huber; McGuireWoods; Simpson Thacher; Wiley Rein; Winston & Strawn None Visteon Scott Confer, chief IP counsel Brinks Hofer; Brooks Kushman Brinks Hofer; Dickinson Wright Weyerhaeuser Paul Leuzzi, chief counsel-IP and assistant general counsel Ropes & Gray Christensen O'Connor Whirlpool Robert Rice, patent counsel Kirkland & Ellis; McDonnell Boehnen McGarry Bair; Sonnenschein Nath; Taglia, Fette Williams Companies None Crowe & Dunlevy Crowe & Dunlevy Wyeth David Manspeizer, vice president and associate general counsel Choate, Hall; Finnegan, Henderson; Fitzpatrick, Cella; Kaye Scholer; Wilmer Cutler Choate, Hall; Cozen O'Connor; Finnegan, Henderson; Fish & Richardson; Fitzpatrick, Cella; Wilmer Cutler; Woodcock Washburn | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||